Hi Bob,
I think the most prominent company putting out instructional and performance videos (especially for drums) is Hudson Music. At this website:
http://www.hudsonmusic.com/[Under the Products-> DVD's section, I saw a DVD by Tommy Igoe called "Getting Started on Drums" for about $30.00 that looks like a winner. Looks like you can buy it right there online too.]
Interstate Music distributes a lot of Hudson's products. I would look through Hudson's site and see what they have to offer.
http://www.interstatemusic.com/Also, either call Interstate Music or go to their website and request a printed catalog. The catalog has a bunch of DVD and Book/CD packages in the back for player's from beginner's to advanced. Lots of other products too.
HTH
Jim
